According to the survey statistics of Shenzhen Security Prevention Industry Association and other institutions, the output value of the security industry in 2023 is about 946 billion yuan, with an increase of 4.9%. At the same time, relevant reports show that in 2022, China's security equipment market reached 187.8 billion yuan, of which the video surveillance market reached 80.8 billion yuan, the anti-theft alarm market reached 21.4 billion yuan, the entrance and exit control market reached 52.8 billion yuan, the building intercom, smart home market reached 328 yuan.

2023 is in the recovery period of economic development, so what are the obvious changes in the security market in the past year? In fact, the big changes in the security market mainly have two aspects: first, the traditional government project market progress is slow, with the bright project and other large-scale city-level projects into the end, the government's investment in public security presents a slowdown, most enterprises began to layout to the commercial market; second, the generative AI and large model swept all walks of life, the security industry as the best scene of AI landing, but into the silent period in the past three years.

Security market development and economic policy have a certain correlation, policy to help the development of the security industry. With the implementation of "Bright project", "smart city", "safe city" and other plans, security enterprises with the help of "Bright project" and other support, the city-level applications accounted for about 30% -40% of the intelligent security market share. In the industry level, intelligent security is widely used in public security, transportation, finance, energy, culture, education and health and other industries. In the consumer level, the application of intelligent security products is promoted to communities and families. With the reduction of security system costs and the promotion of intelligence, the intelligent security industry has a large potential demand in the civil market.

At the same time, with the promotion of the Snow Bright project, the video surveillance layout has achieved the goal of "whole-region coverage, whole-network sharing, full-time availability and whole-process control", which has vigorously promoted the development of the AI security industry. Nowadays, the social and private security awareness and demand are increasingly strong, combined with the iterative upgrading of the security industry, the global security monitoring industry has entered a rapid rising cycle. Data show that from 2017 to 2021, the market size of global security video surveillance equipment increased from $16.8 billion in 2017 to $22 billion in 2021, with a compound annual growth rate of 7.0%. In the future, with the strengthening of people's security awareness and the gradual improvement of overseas construction, it is expected that the global security video surveillance equipment market size will reach 25 billion US dollars in 2023.

In addition, the security system as an important guarantee of community security, with the acceleration of the application of artificial intelligence technology in the security industry, the "AI + security" represented by face recognition access control is also playing an increasingly important role in the intelligent community.

With the continuous maturity of face recognition technology, the market size of the face recognition industry continues to grow. Face recognition industry development status data shows that in 2021, China's face recognition market size of 5.6 billion yuan. With the deepening of the application and penetration of face recognition technology in various industries, the preliminary accounting of China's face recognition market size will reach 6.8 billion yuan in 2022.

At present, with the development of the Internet of Things, big data, artificial intelligence and so on, intelligent security standardization is gradually forming, coupled with people's demand for intelligent life is more and more strong, security issues are increasingly concerned, the traditional security industry will continue to transform and upgrade, intelligent security has become the development trend, security industry prospect is promising.

In branch co., LTD. Has been committed to building a global first-class security integrated operation services and wisdom city system integrators, the company development, has more than ten thousand employees, and gradually formed intelligent security products manufacturing, security services, wisdom city solutions three business pattern, is within a few can cover "personal safety, industrial safety, information security" security security enterprises.

In the future, the company will be more measures simultaneously, improve the industrial chain layout, enhance industry competitiveness, practice of "science and technology to create security" enterprise mission, uphold the guiding ideology of innovation, to "focus on extension, stable endogenous" as the total tone, focus on fully support intelligent manufacturing core technology innovation upgrade and wisdom security wisdom city service ability, actively service national strategic construction needs, to "become the world first-class security integrated operation services and wisdom city system integrator" vision.